clients Archives | Digital Brand Expressions

Digital Brand Expressions Announces New Client: Fratelli Carli USA

DBE — Fri, 21 Oct 2022 07:00:41 +0000

Princeton, NJ (October 21, 2022)—Digital Brand Expressions, L.L.C. (DBE) announced today that Fratelli Carli USA, the world-renowned, family-owned olive oil and specialty Italian products company, has selected DBE as its digital marketing agency for search engine marketing to US audiences. The two companies started working together in July of 2022.

“We were introduced to DBE and selected them based on their understanding of our challenges and their demonstrated plan to achieve our goals for search engine marketing. Their transparency was a key factor in our decision to retain them. Now, after just a few months of working together, it is clear we made the right choice–results are as they projected and we’re looking forward to continuing on this trajectory,” said John Hall, General Manager of US Operations for Fratelli Carli USA.

“Our team really enjoys the relationship with the Fratelli Carli USA team here in the US and in Italy. They know their numbers, which is important for setting goals and driving successes to–and passing–them,” said Michael Farrell, Director of Paid Channels for DBE.

About Fratelli Carli

Since 1911, Fratelli Carli has been producing the finest olive oils and specialty Italian foods. For four generations, they have dedicated themselves to creating the most delicious and ethically sourced products. They are the first Italian manufacturing company to become a B Corp, focusing on benefitting society and the planet with their inter- and outer-company initiatives. To learn more about Fratelli Carli, visit: https://www.oliocarli.us/

About Digital Brand Expressions

DBE is an Omotenashi-driven, digital marketing agency helping organizations maximize their investments in search engine and social media marketing through project- and retainer-based consulting and program management services. For select and highly aligned clients, DBE provides expert configuration of Google Analytics and other success-tracking tools; integrated SEO, paid search, display, remarketing, paid social, social media marketing, and ideation/innovation via results analysis.

The agency’s reputation for results-enhancing strategies and program management services, along with its integrity and transparency have made it a sought-after solution for those knowledgeable about the complexities of marketing via search and social channels, earning DBE its “experts’ experts” tagline.

DBE’s clients include well-known brands in the consumer, B2B, manufacturing, media/publishing, financial services, and life sciences verticals, among others. The agency is headquartered in Princeton, NJ. To learn more, visit: https://www.digitalbrandexpressions.com/.

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Trademarks and registered trademarks contained herein remain the property of their respective owners.

Media Contacts:

Natalie Lorenzo

609-688-8558

NLorenzo@DigitalBrandExpressions.com

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University of the Sciences Renews Agreement for Search Engine Marketing with Digital Brand Expressions

DBE — Wed, 05 Oct 2016 09:00:55 +0000

PRINCETON, N.J. (October 5, 2016) – Today, Digital Brand Expressions (DBE) announced its client, University of the Sciences, has renewed its contract with DBE for search engine marketing solutions.

“USciences has been very successful in working with DBE’s programs for the past three years to grow our digital presence and attract new students to our University,” said Michael Schwartzman, Executive Director of Marketing and Communications at University of the Sciences. “We enjoy having direct access to DBE’s solutions experts and have built a relationship that makes them an extension of the USciences team. The decision to continue with DBE’s integrated approach to SEO was an easy one given the documented success of our work together. USciences’ competitive share of Top 10/Page 1, targeted keyword rankings has grown from 24% when we started working together to a dominant share of top rankings of 62% today.”

“We really admire how USciences is evolving its marketing initiatives to connect with today’s students,” said Veronica Fielding, DBE’s president. “Their focus on understanding prospective students’ needs and creating digital answers that help the prospective students feel welcome and connected is quite impressive.”

About USciences

University of the Sciences has prepared students to be leaders and practitioners in the healthcare and science fields for nearly 200 years. Key to its distinctive education is a tradition of hands-on research and experiential learning that is evident in every graduate who has walked its campus. Since its founding in 1821 as Philadelphia College of Pharmacy, the first college of pharmacy in North America, USciences has grown to more than 30 degree-granting programs from bachelor’s through doctoral degrees in the health sciences, bench sciences, and healthcare business and policy fields. Discover how USciences students are proven everywhere they go at usciences.edu/ProvenEverywhere.

About DBE
Digital Brand Expressions (DBE) is an Omotenashi-driven digital marketing agency delivering the agency experience every marketer and brand manager dreams of: great results and real partnering. DBE’s clients include well-known brands in the consumer, B2B, media/publishing, financial services, healthcare, and pharmaceutical industries, as well as several national not-for-profit organizations. The agency is headquartered in Princeton, NJ with an office on Madison Avenue in New York City.

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Trademarks and registered trademarks contained herein remain the property of their respective owners.

Media Contact:

Candee Pangaldi

609-688-8558

CPangaldi@DigitalBrandExpressions.com

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Resound Marketing Renews Agreement for Digital Marketing with Digital Brand Expressions

DBE — Thu, 01 Sep 2016 09:00:57 +0000

PRINCETON, N.J. (September 1, 2016) – Today, Digital Brand Expressions (DBE) announced its client,Resound Marketing, has renewed its contract with DBE for digital marketing solutions.

Resound Marketing is a public relations firm headquartered in Princeton, and with additional offices in New York and San Francisco. Resound specializes in helping brands tell their stories and elevate awareness through earned media coverage, social media marketing, events, awards, and more. The firm asked DBE to help it explore and launch paid advertising programs in the search and social channels to reach c-level executives, startup founders, marketers, and professional communicators who need help reaching, engaging, influencing, and activating their target audiences.

“We’ve referred clients to DBE for years, as a trusted partner,” said Kevin McLaughlin, Co-Founder and Principal of Resound Marketing. “When we were ready to leverage digital advertising for our brand, we knew where to go. DBE’s programs have been very successful in attracting brand-aligned clients to Resound throughout the first phase of our engagement, and we were happy to renew with the DBE team to drive even greater business value for our agency.”

“We really admire how Resound has grown their business and their marketing savvy team,” said Veronica Fielding, DBE’s president. “It’s literally an honor to have the experts at Resound trust the expertise of our team and we’re proud of the work we’re doing together to attract new clients to their PR firm.”

About Resound Marketing

Delivering PR envy since 2003, Resound Marketing helps clients “make some noise” through targeted media and marketing programs that turn mind share into market share. They’re storytellers with strong business acumen, enabling them to convey the most compelling aspects of a brand’s narrative across earned media, as well as social, events, shared content, and more – connecting with and influencing the audiences that matter most. With offices in Princeton, New York, and San Francisco, Resound’s expertise spans technology, consumer lifestyle, parenting, professional services, education, non-profits, and more. For more, visit http://www.ResoundMarketing.com.

About DBE

Digital Brand Expressions (DBE) is an Omotenashi-driven digital marketing agency delivering the agency experience every marketer and brand manager dreams of: great results and real partnering. DBE’s clients include well-known brands in the consumer, B2B, media/publishing, financial services, healthcare, and pharmaceutical industries, as well as several national not-for-profit organizations. The agency is headquartered in Princeton, NJ with an office on Madison Avenue in New York City.

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Trademarks and registered trademarks contained herein remain the property of their respective owners.

Media Contact:

Candee Pangaldi

609-688-8558

CPangaldi@DigitalBrandExpressions.com

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Vertical Pharmaceuticals, LLC Retains Digital Brand Expressions As Its Digital Marketing Agency

DBE — Thu, 11 Aug 2016 09:00:53 +0000

PRINCETON, N.J. (August 11, 2016) – Today, Digital Brand Expressions (DBE) announced it has been retained by Vertical Pharmaceuticals, LLC to create and manage an integrated suite of digital marketing services for the company’s brands.

“We were won over by DBE’s Omotenashi approach to client relationships and their focus on generating quantifiable results,” says Pamela Remash, Head of Marketing, Neuroscience and Women’s Healthcare. “We wanted an agency that really embraces partnering and we have that now with DBE.”

“The DBE team is super energized by Pam and her team,” says Veronica Fielding, DBE’s president. “Vertical invested so much time with us before they hired us, making sure the fit was right. Their commitment to the women who need these products impressed us right from the start. We’re so glad they chose DBE as their digital agency partner!”

About Vertical Pharmaceuticals, LLC

Vertical Pharmaceuticals, LLC was founded in 2003 with a mission to develop, market and acquire products offering benefits for patients and healthcare providers. Vertical Pharmaceuticals, LLC supplies over-the-counter and prescription pharmaceutical preparations specialized in women’s health and pain management. Vertical’s products are marketed by its dedicated sales force throughout the United States.

About DBE

Digital Brand Expressions (DBE) is an Omotenashi-driven digital marketing agency delivering the agency experience every marketer and brand manager dreams of: great results and real partnering. DBE’s clients include well-known brands in the consumer, B2B, media/publishing, financial services, healthcare, and pharmaceutical industries, as well as several national not-for-profit organizations. The agency is headquartered in Princeton, NJ with an office on Madison Avenue in New York City.

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Trademarks and registered trademarks contained herein remain the property of their respective owners.

Media Contact: Candee Pangaldi 609-688-8558 CPangaldi@DigitalBrandExpressions.com

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Commonthread Retains Digital Brand Expressions As Its Digital Marketing Agency

DBE — Thu, 04 Aug 2016 09:00:53 +0000

PRINCETON, N.J. (August 4, 2016) – Today, Digital Brand Expressions (DBE) announced it has been retained DOLLFUS-MIEG & Compagnie, or DMC, the legendary maker of the highest quality yarns and threads available in the world, to provide digital marketing services for its new e-commerce initiative, Commonthread.

Commonthread is the new DMC lifestyle brand. Using DMC’s world-renowned textiles to create innovative projects for modern makers, Commonthread engages consumers through high quality products, inspiration, tutorials, and sharing opportunities via social media.

“I’ve worked with DBE in the past and was eager to work with them here at Commonthread,” says Allison Burg, VP of Marketing and E-Commerce at DMC. “We wanted an agency that is flexible in how it works with us because our Commonthread brand is new and everything here is moving quickly.”

“It’s been great working with Alli and her team at Commonthread,” says Veronica Fielding, DBE’s president. “The products are gorgeous, the audience is engaged, and our team is excited to be a part of the handmade revolution with DMC and Commonthread.”

About DMC Group

Established in 1746, the DMC Group is a world leader in the manufacture of embroidery thread. On August 1, 2016 the company announced the Sale of 100% of the Shares of its French Parent Company to BlueGem Capital Partners. BlueGem intends to make DMC the industry standard in creative leisure activities through continued growth of DMC’s core embroidery business, development of new and more contemporary products for today’s market, range extensions, increased e-commerce sales and social media engagement, and exploiting opportunities for growth in the crochet and knitting sector, as well as other complementary businesses.

DMC embroidery thread products will continue to be manufactured in the Mulhouse, France, factory as they have been for the last 270 years, and will continue to maintain the quality and vibrancy of the products that loyal DMC customers world-wide have come to expect.

BlueGem is a London-based private equity manager established in 2007 and manages assets of more than $600 million in Western Europe.

About DBE

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Trademarks and registered trademarks contained herein remain the property of their respective owners.

Media Contact: Candee Pangaldi 609-688-8558 CPangaldi@DigitalBrandExpressions.com

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Salt Creek Grille Retains DBE for Paid Search and Social Media Advertising

DBE — Mon, 11 Apr 2016 21:27:41 +0000

PRINCETON, N.J. (April 11, 2016) – Today, Digital Brand Expressions (DBE) announced it has been retained by Salt Creek Grille to expand the paid search and social media advertising it has been running for their restaurants.

“We’re really enjoying working with DBE and the results they’re generating for our stores,” says Sri Divel, National Sales & Marketing Director for Salt Creek Grille. “The success DBE had for our New Jersey stores was so strong that we awarded them the contract for the rest of our stores, too. It’s great working with a partner that understands our needs, maximizes our budgets, and most importantly, drives business to all of our restaurants.”

“Sri and her team are truly ideal clients for DBE. They share information, brainstorm with us, and enable us to do great work for them. We were big fans of the Princeton and Rumson restaurants and now we are enjoying delicious food made in their “scratch kitchens” when we travel to California too!” says Marc Engelsman, DBE’s Vice President of Client Strategies.

About Salt Creek Grille
Salt Creek Grille is an upscale yet casual American themed grille, where local friends and family come to relax and enjoy. Each restaurant is a “scratch kitchen,” which means its chefs prepare every dish from scratch every day. Delicious meals are crafted with the freshest meats, poultry, fish and produce, sourced with a dedication to local ranching, fishing, and farming to create the freshest menu possible. By adding a selection from unique, boutique vineyards and well-known cellars, their wine list caters to both the wine connoisseur and the casual taster. With locations on both coasts, the entire Salt Creek Grille staff is passionate about providing superior service to each of its guests.

About DBE
Digital Brand Expressions (DBE) is an Omotenashi-driven digital marketing agency that delivers the agency experience every marketer and brand manager dreams of: great results and real partnering. DBE’s clients include well-known brands in consumer, B2B, media/publishing, financial services, healthcare, and pharmaceutical industries, as well as several national not-for-profit organizations. The agency is headquartered in Princeton, NJ with an office on Madison Avenue in New York City.

Press Release can be found here

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Digital Brand Expressions Announces New Client — Bundoo

DBE — Wed, 29 Oct 2014 09:00:19 +0000

PLAINSBORO, NJ (OCTOBER 29, 2014)- Digital Brand Expressions (DBE) announced today that Bundoo, a premier parenting website where parents can connect with pediatricians and childcare experts, has retained DBE to raise awareness through digital marketing expertise.

“We’re excited to work with DBE to grow Bundoo,” says Jon VanZile, content manager for Bundoo. “We are thoroughly impressed with DBE’s evaluation of the strengths and weaknesses of Bundoo.com, our unique interactive platform. DBE’s extensive experience in developing strategic plans to capitalize on SEO and other digital opportunities will be instrumental in advancing our business.”

“We’re glad to have the privilege of partnering with the Bundoo team,” says Veronica “Niki” Fielding, President of DBE. “Bundoo is a one-of-a-kind interactive platform offering invaluable information and support to parents. We know this was an incredibly important decision for them and we’re honored to be selected as their trusted digital marketing partner.”

About Bundoo
Bundoo is a comprehensive and unique parenting experience. It aims to bridge the gap between social media and medical information with an interactive platform where parents and childcare professionals can build relationships. It’s dedicated to becoming the best online resource any family with young children will need, whether it’s through a library of evidence-based articles, a subscription ask-the-doctor service, or a carefully managed marketplace. Parents can trust Bundoo.

About Digital Brand Expressions

Digital Brand Expressions (DBE) is an Omotenashi-driven agency that strives for excellence as a digital marketing agency and partners with Fortune 1000 and middle market brands. DBE provides strategic, high-touch marketing solutions and day-to-day support for all things digital, including content marketing, website design, SEO, social media marketing, Web TV, email marketing, and more. DBE’s professionals drive results and client service to new heights—every day. The agency’s clients include well-known brands in consumer, B2B, healthcare, and pharmaceutical industries, as well as several national not-for-profit organizations.

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Note to Editors: Trademarks and registered trademarks contained herein remain the property of their respective owners.

Media Contact: 
Nicole Dionisio
609/688-8558
NDionisio@digitalbrandexpressions.com

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Digital Brand Expressions Announces New Client—MMS Education, Inc.

DBE — Thu, 09 Oct 2014 09:00:59 +0000

PLAINSBORO, N.J. (October 9, 2014) – Digital Brand Expressions (DBE) announced today that it has been retained by MMS Education, Inc. (MMS) to provide content marketing and related services.

“We’re already enjoying the strategic perspective and camaraderie of working with DBE,” says Susan Meell, CEO, MMS Education. “The DBE team listens carefully and has been very helpful in reviewing our work in social media and guiding our managers about best practices.”

“We’ve wanted to work with MMS for quite some time,” says Veronica “Niki” Fielding, President of DBE. “The passion they have for improving outcomes in Pre-K -12 education is impressive. We’re pleased they chose DBE to help them raise awareness of what MMS can do for educational marketers and philanthropic organizations. When those organizations leverage MMS solutions, everyone benefits. We’re proud to now be a part of the chain that delivers the right educational programs to those who need them most.”

MMS Education helps clients reach, engage, and measure impact in the evolving PreK-12 education market. Companies, philanthropic and government organizations, and associations turn to MMS Education for its market expertise and the in-house capacity to help them design and implement their programs, create innovative digital solutions on MMS’ education-centric platform, and provide product and customer support. For more information on MMS Education’s comprehensive solutions, leadership, and project profiles, visit MMSEducation.com.

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Note to Editors: Trademarks and registered trademarks contained herein remain the property of their respective owners.

Media Contact:
Nicole Dionisio
609/688-8558
NDionisio@digitalbrandexpressions.com

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Digital Brand Expressions Announces New Client – CCA, Inc.

DBE — Thu, 14 Aug 2014 09:00:25 +0000

PLAINSBORO, N.J. (August 14, 2014) – Digital Brand Expressions (DBE) announced today that it has been retained by Corporate Counseling Associates, Inc. (CCA) to provide digital branding strategy and content marketing services to promote CCA’s unique human resources solutions including EAP, consulting, coaching, and training and development programs.

“DBE takes partnering very seriously,” says Georgia Critsimilios, Vice President of Sales and Marketing for CCA. “DBE has delivered on their promise to help us to evaluate and effectively reposition our services in the marketplace, and we’re looking forward to the success of these programs. We also really appreciate the commitment and energy the DBE team brings to working with us.”

“We’re enjoying learning about CCA and working with their team,” says Veronica “Niki” Fielding, president of DBE. “CCA is so committed to their clients and their clients rely on them in significant ways. The work they do is often highly confidential and the level of expertise they provide to their clients is quite rare. When I observed focus group sessions conducted recently, I was impressed with the feedback the participants shared about their positive experiences with CCA. We’re very pleased the CCA team chose DBE as their content marketing solutions partner and we’re excited to see how stakeholders engage with the messaging and marketing activities that will begin rolling out this month.”

About CCA, Inc.

CCA is an HR consulting firm specializing in Human Capital Risk Management: human resource consulting and support services that help clients minimize the risk associated with their greatest asset – their people.

CCA offers integrated solutions that assess, address, and manage human capital risks and realize the potential for superior performance. CCA’s services include:

HR Consulting
Training & Development Programs
Employee Assistance (EAP)
Coaching
Crisis Management Consulting

About Digital Brand Expressions

Digital Brand Expressions (DBE) strives for excellence as a digital marketing agency that partners with Fortune 1000 and middle market brands. DBE provides strategic, high-touch marketing solutions and day-to-day support for all things digital, including content marketing, website design, SEO, social media marketing, Web TV, email marketing, and more. DBE’s professionals drive results and client service to new heights—every day. The agency’s clients include well-known brands in consumer, B2B, healthcare, and pharmaceutical industries, as well as several national not-for-profit organizations

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Note to Editors: Trademarks and registered trademarks contained herein remain the property of their respective owners.

Media Contact:
Nicole Dionisio
609/688-8558
NDionisio@digitalbrandexpressions.com

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Digital Brand Expressions Announces New Client—Calkins Media, Inc.

DBE — Mon, 13 Jan 2014 09:00:53 +0000

PLAINSBORO, N.J. (January 13, 2014) – Digital Brand Expressions (DBE) announced today that it has been retained by Calkins Media, Inc. (Calkins) to provide content marketing services to promote the news organization’s online properties related to its three publications in New Jersey and eastern Pennsylvania.

“We appreciate DBE’s customized approach to our market and our business,” says Tracy Meyer, Director of Marketing, Philadelphia Region at Calkins Media, Inc. “We talked with several other agencies specializing in SEO and liked that DBE understood the nuances of our publications and what our readers rely on Calkins to deliver.”

“The Calkins team is very impressive,” says Veronica “Niki” Fielding, president of DBE. “Their approach to their business and the respect they have for their readers was evident at every phase of the agency selection process. It’s rewarding to be selected as their solutions provider for this strategic set of content marketing initiatives and we’re looking forward to working with their team.”

Calkins Media is a 75 year old media company based in Levittown, Pennsylvania that owns newspapers, television stations, and digital media properties in New Jersey, Pennsylvania, Florida and Alabama. In the Philadelphia region, Calkins publishes the Bucks County Courier Times, the Intelligencer and the Burlington County Times. Calkins strongly believes that local investigative news strengthens communities, and that its products need to reflect the quickly changing technological landscape, as well as evolving audience needs. For more information, visit Calkins.com.

Digital Brand Expressions helps businesses to be found faster on the Web and to be more actively engaged with stakeholders in social media channels than their competition. Through an integrated suite of analytics-driven content marketing services, which typically includes search engine optimization, pay-per-click advertising, and social media marketing, DBE’s creative and innovative services help ensure that its clients are visible on the Web when—and where—people are searching for the solutions they provide. The agency’s clients include well-known brands in the consumer, B2B, healthcare, education and pharmaceuticals industries as well as several national-level not-for-profit organizations.

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Note to Editors: Trademarks and registered trademarks contained herein remain the property of their respective owners.

Media Contact:
Marc Engelsman
609/462-3925
MEngelsman@DigitalBrandExpressions.com

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