SEO vs. SAIO, ChatGPT Features, & Google Updates
Hey there! I’m sure you missed your favorite digital marketing newsletter last week! Don’t fret, we’re back with all the juicy stories you’ve been waiting for. Commence the digital marketing nerd-out! ChatGPT’s got sick new features, including prompt examples ...
What is Search Artificial Intelligence Optimization (SAIO)?
What is SAIO? SAIO stands for Search Artificial Intelligence Optimization. Do you mean using AI for optimizing your website? No, SAIO is for optimizing your website to be found for conversational searches done on AI chatbots like Bing Chat ...
Twitter’s Xistential Crisis, Unhinged Social Media Managers, & AI’s Future in Sales
Hey y’all 😀 The digital marketing world is ablaze. 🔥Between the X rebrand and the AI revolution, there’s so much dirt to dish. Let's get to it! The blue bird was retired last week for “X”, the “everything app”. The ...
Twitter Tweets a Cease and Desist to Meta, Digital Authority Management, & Chattribution Gaps
Howdy! 😊 I hope you all have been enjoying the start of July! We kicked it off with a nice 4-day weekend and sometimes that’s all you need to recharge yourself.🔋Here’s some interesting digital marketing news for your browsing: ...
The Chattribution Gap
In a recent DBE vlog, Natalie Lorenzo and I talked about ChatGPT’s AI limitations from a “search” perspective. We discussed two primary caveats to using ChatGPT for searches: ChatGPT’s database stopped receiving inputs in September 2021 so the information ...
Creative AI, UApocalypse, & Climbing for All!
What’s up? 👋 I don’t know about you, but June flew faster than a peregrine diving down a cliff (~240mph). Just sending a gentle reminder to stay present and aware. There’s only one of every moment. Interpret that as ...
