Discontinuing Continuous Scrolling, Kind Workplaces & Whee!
Hey y’all! Buckle up – we’re rolling right into the digital marketing news! Is Google taking a page from Perplexity? (pun courtesy of Marc Engelsman) Google is ...
Fight AI Bias, AI Hallucinations, & Addictive Feeds Act
Greetings! I’m going to change Bananarama’s “Cruel Summer” lyrics to “It’s been a hot, hot, hot summer…” (and we’re not even that far into it)! It’s also been hot ...
AI Ads, Apple Intelligence, & the AI Gold Rush
Howdy! We’ve got 2 weeks’ worth of roundup for you, so grab your favorite beverage and let’s jump in! Will AI be facing a content boom/bust situation ...
Google Ranking Doc Leak, TikTok Layoffs, & True Creativity
Hi all, Missed you last week, but we’re back with all the digital marketing action today! Another week, another "HUGE" Google story has the SEO world buzzing. ...
AI Overviews, Perplexity Daily Digest, Cookies and Bad Ads
Heyo! DBE Perspective... 💬 Google announced the long-awaited public release of its Search Generative Experience (SGE) last week. Except it’s no longer called SGE but ...
AI Link Citations, Google Antitrust Trial Updates, & Skittles’ Tiny Apartment
Hiya! Time to turn on the digital marketing thinking caps. We’re getting ready to dive in! ChatGPT-4o (o standing for “omni”) rolled out on Monday, and it’s ...
Perplexity vs. Google Search, Meta AI Tools, & B2B Marketing Refresh
Guess what? … our favorite day of the workweek! We’re super excited to give you this week’s edition of Perceptive Marketer. Let’s goooo! How do Perplexity ...
Free SAIO Guide, AI Prompt Formula, & the TikTok Ban
Hey y’all! We want to thank you for being readers of our newsletter. 😊 We get lots of questions about Search AI Optimization (SAIO), so we created a comprehensive ...
Spammy AI Content, Hyphenated Domains, & What’s Airchat?
Greetings! Have you taken a moment to breathe deeply today? No? Try it. Now that we’re a bit more centered, let’s see what’s going on in digital marketing. ...
TikTok Tea, Gen AI Mandates, & Consumer Shopping Preferences
Howdy! You’re tuned in to your favorite digital marketing station. And, have we got neeewwwsss for you. Have you heard about the US and UK to mandate ...