Google Seeks to Satisfy with Renewed Focus on Helpful Content
There were times when you needed to read between the lines to understand where Google was going with its search updates. Not so much anymore. Case in point, the ...
What Google’s AI Overview Release Means for SEO and SAIO
ICYMI, Google announced the long-awaited public release of its Search Generative Experience (SGE) last week. Except it’s no longer called SGE but rather AI Overviews (apparently, SGE was its ...
Ranking Gen AI Platforms on What They Know and How They Talk About SAIO
The DBE Gen AI SAIO Blog Prompt We are constantly testing the evolving capabilities of Gen AI chatbots like Google Gemini, ChatGPT Plus, and Perplexity. This week we tried ...
Natural Workplaces: Integrating the Outdoors into the Office
It’s a crisp summer morning. Squirrels hop joyfully from branch to branch. Crickets release their final melodies as you sip of your favorite morning brew. Soft early light illuminates ...
📝 Veronica Fielding’s Interview with The Living Planner
Our CEO & President, Veronica Fielding, was featured in an interview from Lynn Lambrecht of The Living Planner highlighting the power of compassionate leadership. She discusses how cultivating a ...
Spring 2024 Rains Ads On Gen AI Results!
Ah, the good old days of 2023 when AI chatbots provided those pristine results to our search queries. The pages were so clean and the citations – so clear. ...
Has Written Content Become the “Um Like” of Marketing?
What was the last thing you read that had a positive impact on you? Was it an overused quote overlaid on an image of a tree? A misspelled ad headline ...
AI’s Alive! Now how do we teach it…?
I’ve been thinking about how the evolution of AI and its bursting into our SEO world can be viewed a little bit like the origin story of Frankenstein. First ...
A New Approach to Time in the Workplace
“Oh shoot, I’m late!” A jolt of adrenaline hits you as you scurry to get to where you need to go. You reach for your phone. A stack of meticulously ...
🎥 Veronica Fielding on Systems Simplified Podcast
Veronica "Niki" Fielding, our CEO & President, guest-spoke on The Systems Simplified Podcast, hosted by Adi Klevit. Niki delves into how a business can entwine networking and expert delegation for clear ...
From Brand Authority to EEAT to SEO to SAIO
Have you heard about Moz’s Brand Authority metric? It was announced last fall at its Mozcon event and it has now been incorporated into its Pro platform as part ...
SEO vs. SAIO Content Strategy
You’ve probably heard of various Search Engine Optimization (SEO) content strategies like the pillar strategy. With Search Artificial Intelligence Optimization (SAIO), strategizing is a bit different… and, thus, exciting! ...