Perceptive Marketer

Increases in Ad Revenue, Sales Growth, & Degrees

By |08/04/2021|

Can you beeeelieve it’s August? The DBE team asked me to share a few items that have us talking here. Our client spotlight this week is on DBE’s new client, Viggi Kids, and our Do Good spotlight is shining on ...

Video Ad Extensions, Ecommerce Forecasting, & CMO Survey

By |07/28/2021|

The DBE Team and I hope your summer has been filled with get-togethers with family and friends. We’re enjoying our summer with roadside farm stands, swimming, picnics, BBQs, and all the ways summer makes life better. This week we’re introducing ...

Business Growth, Google Third-Party Cookies, & Podcast Ads

By |06/30/2021|

Here’s this week’s e-briefing to feed the digital marketer in you: McKinsey put out an article this week on “The growth triple play: Creativity, analytics and purpose.” One of their key takeaways is companies who are leveraging even just one of ...

A FLoC of Audio-Only Platforms and SEO Periodic Table Elements

By |06/23/2021|

We’ve got a number of stories we’re eager to share this week so let’s jump right into What’s Hot Wednesday for Digital Marketers: We’re not hearing as much about Clubhouse these days, but that’s not stopping the competition from launching ...

Drama-Free Agency, Gmail, & Copyright Scams

By |06/16/2021|

The DBE team and I are excited to share this week’s issue of What’s Hot Wednesday for Digital Marketers with you. We have a good mix of stories about search engine and social media platforms, marketing insights, and a warning ...