Ad Spending, Content Strategy, & “Unlearning”
Are you a traditionalist with turkey plans for next week, or are you going in another direction for your Thanksgiving dinner? We are doing both at our house, turkey, roast beef, and lots of veggies for our vegetarian family members. ...
AppTrackingTransparency, Page Experience Ranking, & DTC Exit Strategies
November is in full swing, and–can you believe it? –we’re just weeks away from the start of 2022! No time to waste: here are the digital marketing stories our team is pointing you to this week, and please check out ...
The Metaverse, Jedi Blue, & YouTube: Google’s Breakout Star
We hope you had a fun Halloween and are gearing up for a wonderful Thanksgiving this year. As we jump into November, here are the digital marketing stories we want to share with you. If you want to talk about ...
#TikTokMadeMeBuyIt, Future-Proof Digital Transformations, & Cookie Mania
Here’s what the DBE team wants to share with you while we recover from our Halloween cookie decorating contest yesterday: Audience targeting is a great way to reach your prospective customers and stop wasting ad spend on users who won’t ...
First-Price Model, Buy-Into SEO Initiatives, & Lemonade Stands
Busy, busy, busy! That’s the net/net in October so far. On that note, let’s jump right into this week’s What’s Hot Wednesday for digital marketers: Last week, Google announced that it will move its auction from a second-price model to a first-price ...
Great Data Experience, Local Biz SEO, & Trusting the Media
Do you have your digital marketing glasses on? Good, here’s your briefing for this week from the DBE team: Ha! We weren’t ready to start talking marketing yet! Here’s the first time in 17 years Rolling Stone has compiled a ...
