The Importance of Integrated Marketing
By Maggie Landis Digital marketing initiatives are so measurable that companies often ask that we show how each channel will prove its own ROI. While establishing metrics and goals for channels is a good practice, these numbers should not be ...
DBE’s President Quoted in Chief Executive Magazine
PRINCETON, N.J. (May 13, 2016) –Today, Digital Brand Expressions (DBE) shares that President & CEO Veronica “Niki” Fielding has been quoted in a Chief Executive Magazine featuring businesswomen sharing what skills from motherhood they have applied to be successful in business or ...
📰 Veronica Fielding in Chief Executive Magazine
“My mother always said, ‘It doesn’t matter what other people think,’” DBE CEO & President, Veronica “Niki” Fielding, shares in Chief Executive Magazine. “But that didn’t quite ring true for me. I realized over time that it’s good to get ...
DBE’s Robert Robinson Speaking at Entrepreneurs Forum in Philadelphia
Today, Digital Brand Expressions (DBE) announced its managing director, Robert “Bob” Robinson, is speaking at the Entrepreneurs Forum of Greater Philadelphia on May 10. “I joined DBE because of the entrepreneurial spirit that this amazing agency has,” says Robinson, “and ...
Salt Creek Grille Retains DBE for Paid Search and Social Media Advertising
PRINCETON, N.J. (April 11, 2016) – Today, Digital Brand Expressions (DBE) announced it has been retained by Salt Creek Grille to expand the paid search and social media advertising it has been running for their restaurants. “We’re really enjoying working ...
The Right-Hand Rails Are Gone…And?
What Happened? There’s been a lot of buzz in the digital marketing world about the projected impact of the right-hand rail ads on Google going away. As the dust settles, the consensus seems to be leaning towards it was a ...