Digital Brand Expressions Announces New Business Unit: OWLTHENA
Princeton, NJ (April 10)—Digital Brand Expressions (DBE) announced today the launch of a new service for business owners, called Owlthena. The new service creates an entirely new business category — expert listening services designed specifically for the needs of today’s ...
Marc Engelsman to Speak at Digital Summit Atlanta
Princeton, NJ (March 6, 2018)— Digital Brand Expressions (DBE) announced today that its Vice President of Strategy and Analytics, Marc Engelsman, is speaking at Digital Summit in Atlanta, Georgia on May 22– 23, 2018. Digital Summit is a national conference where ...
Digital Brand Expressions Announces New Client: International Products Corporation
Princeton, NJ (February 12, 2018)—Digital Brand Expressions (DBE) announced today that International Products Corporation (IPC), a global manufacturer of specialty cleaners and assembly lubricants, has retained DBE as its digital marketing agency. Kathy Wyrofsky, President of IPC, stated “International Products Corporation was ...
Lose the Media-Buy Mindset to Succeed with Paid Search
By Veronica “Niki” Fielding Originally published in the March 2018 issue of “Postings” the member newsletter of the Direct Marketing Club of New York City While Facebook generates $40 billion in worldwide online ad sales, and Amazon morphs into a ...
Facebook’s New “Explore Feed” Feature and What It Means for Business Pages
By Katie Scollay An e-Marketer article has recently reported that Facebook may be implementing a new change that will affect businesses and their organic Facebook content. In six countries, Facebook has already rolled out a new discovery focused “Explore Feed” in which ...
Digital Brand Expressions Announces New Client: Spaghettini
Princeton, NJ (November 7)— Digital Brand Expressions (DBE) announced today that Spaghettini, an Italian restaurant located in California, has retained DBE to attract more diners and increase reservations through the use of paid search and paid social programs. “We are ...