🔊 Veronica Fielding on the Women’s Wealth, The Middle Way Podcast
In this episode, DBE CEO & President, Veronica “Niki” Fielding, talks about how business has become increasingly transactional over the last few years. In the Women's Wealth: The Middle Way podcast interview, she shared observations about the ways business leaders ...
Veronica “Niki” Fielding Interviewed for Women’s Wealth, The Middle Way Podcast
PRINCETON, N.J. (September 19, 2018)– Owlthena announced today that our president, Veronica “Niki” Fielding, was interviewed on Glen Eagle Advisors’ podcast, Women’s Wealth, The Middle Way. Niki answered questions about the Big Rethink: the new nature of business. She talks about how ...
The Effectiveness of Facebook Advertising
Situation Review A recent NPR (National Public Radio) segment explored questions that marketers have been raising regarding the effectiveness of Facebook as an advertising platform. Because the nature of social media as a marketing tool is interest based rather than intent based, ...
Digital Brand Expressions Announces Marc Engelsman Re-Elected to SEMPO Board
PRINCETON, N.J. (July 19, 2018)– Digital Brand Expressions (DBE) announced today that Marc Engelsman, Vice President of Client Strategy and Analytics, has been re-elected to the board of SEMPO, the largest nonprofit trade organization in the world for search engine ...
It’s Not Rocket Science Until It Is…
We here at DBE have a problem with the below chart from eMarketer. It’s probably because we have this same problem when talking with potential clients about the complexities of paid search (Google AdWords in particular, though it applies to ...
Digital Brand Expressions Announces New Client: Music Together Worldwide
Princeton, NJ (April 18, 2018)—Digital Brand Expressions, L.L.C. (DBE) announced today Music Together Worldwide, a globally recognized company that helps parents integrate music into everyday family life with music and movement parent/child classes, has retained DBE as its digital marketing agency. ...