Hi all! šŸ™‚

I just finished this positively perspective-changing book Chatter: The Voice in Our Head, Why It Matters, and How to Harness It by renowned psychologist Ethan Kross. Hereā€™s my top takeaway:

Have you ever seen characters in movies giving themselves pep talks in front of a mirror? Notice how they always refer to themselves as ā€œyouā€ or by their own name? Apparently thatā€™s a distancing technique to help reframe our perspective. Studies have shown that this technique helps our brains view the anxiety-inducing situation as a challenge instead of threat, which changes our bodyā€™s reaction to the entire situation. Isnā€™t that neato? šŸ¤“

Okay, okay, let me switch nerd hats now. šŸŽ©āž”ļøšŸŽ“ Letā€™s jump into digital marketing!

  • We use AI in advertising, but advertisers need to do it right. The robots still need a human babysitter. Search Engine Land warns us all not to jump on the total automation party boat just yetā€¦

Do Good Spotlight
šŸŒŸ Victoria Mansion šŸŒŸ

Thereā€™s a special beauty to preserved history. Walking through a historical landmark places you in a little pocket outside of time. The Victoria Mansion in Maine is one of those places that can do that. Weā€™re supporting them to help preserve the beauty, so more people can enjoy the wonder of stepping into the past: Victoria Mansion.

  • ChatGPTā€¦ declining? Apparently, long-time users are complaining that the quality of responses has lowered from just a few weeks ago. This brings up the questionā€¦ is ChatGPT getting dumber?
  • Another perspective from VentureBeat says that generative AI wonā€™t surpass humans anytime soon. AI-expert Usama Fayyad, says that the chatbots are essentially recycling content that theyā€™ve seen before. Hereā€™s a great quote: ā€œPeople ask me the question, ā€˜Is AI going to take my job?’ā€ Fayyad said. ā€œMy answer is no, AI will not take your job away, but a human using AI will replace you.ā€
  • Letā€™s take a sec for a Threads FAQ:
    • No, Threads is not available in the EU yet.
    • Threads will not have ads until the platformā€™s usage has reached a ā€œcritical massā€ (no, they havenā€™t stated at what point the mass is critical)
    • Yes, you need an Instagram account to join.
    • Read more.
  • AI can help simplify many processesā€¦ including ecommerce website creation. Well, Bluehost is creating an AI-powered WordPress platform. Isnā€™t that cool? Check it out.

Hope that mishmosh of AI, psychology, and social media was interesting enough for ya. Have a marvelous rest of your week,

Natalie

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Published On: 07/19/2023 / Categories: Perceptive Marketer /

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